3 Qualitative Forecasting Methods

– HW: Introduction to forecasting

– HW: Judgmental Forecasting and Forecast Adjustments

– HW: A Review of Basic Statistical Concepts

– Armstrong et al. (2000), “Sales Forecasts for Existing Consumer Products and Services: Do Purchase Intentions Contribute to Accuracy?”, International Journal of Forecasting, 16(3), 383-397.

– Lawrence et al. (2006), “Judgmental forecasting: A review of progress over the last 25 years”, International Journal of Forecasting, 22, 493-518.

– Lynn et al. (1999), “Survey of New Product Forecasting Practices in Industrial High Technology and Low Technology Businesses,” Industrial Marketing Manage- ment, 28, 565-571.

– Bass, Frank M. (1969). “A new product growth model for consumer durables,” Management Science, 15, 215-227.